Our Story

Hmm… where do I begin?

Priyapettath was born from a love for sarees that has been a part of me for as long as I can remember.

The idea of starting something of my own had crossed my mind many times over the years. Somehow, it didn’t work out. I almost left it behind, but later felt that this was something I was supposed to do.

And on 3rd October 2025, Priyapettath finally became real.

My love for sarees was never limited to wearing them. I’m still learning, discovering and honestly loving every bit of the process at Priyapettath. 

Maybe I love sarees so much because I feel like my best self in them. It feels like unlocking another part of my personality.
I love that a single piece of clothing can let you be so many different versions of yourself.

If there is one thing that defines me, it is probably how picky I am.
Ever since I was a child, I wanted the exact thing I had in mind. Close enough was never enough. Looking back, that pickiness, which used to feel like a flaw, has become the heart of this brand.

When I select sarees, my own taste naturally comes first. I pick the sarees that I would genuinely love to wear, And I love bringing together women who share the same love and taste for sarees as I do.

At the same time, I make room for different tastes too. I believe that is how Priyapettath can grow while still staying true to where it began

I want Priyapettath to feel like a cosy place for saree lovers. I want you to come here and feel the same excitement I feel when I find a saree that I absolutely love.

On a final note, I’m deeply grateful to the hands behind every saree that becomes a part of Priyapettath.

Whether you are looking for an everyday favourite or something special for a meaningful occasion, I hope you find your own Priyapettath here. 💌

With love,

Reeshma